Many of my nonprofit clients
are having minor to major meltdowns since the election. Everyone is asking the
same question; where do nonprofits go from here? Will foundations stop giving out grants
because their dividend and interest income is too low?
Will individual donors quit supporting their favorite cause? Will
corporations adjust or eliminate their philanthropic goals? Will the Feds have more or less money
available for grants? Will all Federal money only be given out in block grants?
What causes will the government support? Will all the grant money go overseas
now? Will states take away sales or other tax exemptions for nonprofits? These
are only a few of the questions NPO boards are asking.
I would say we have to wait
and see. There is no doubt that this administration is going to try to maximize
its cash inflows from the people and companies it defines as “wealthy”. This
president is consistent in his message. He truly believes that an economically
classless society is the best thing for America and that the government should be
the source of, or at least in control of, economic activity. The country
re-elected him, so it is logical to assume that he now feels that he has “more
freedom” to advance that ideology. Whether you agree or disagree with his
vision for America, he will push it as far as he possibly can. If that strategy
results in only a minor correction in the economy and doesn’t produce the dire
results predicted, it will produce one set of realities, and if the opposite
effect occurs, perhaps there will be a course correction at some point in the
future. Unfortunately, none of us can accurately predict the future.
The one thing I can say with
certainty is it is time to be sure your nonprofit is operating efficiently, and
that you need to have a definitive organizational and fundraising plan. You may
need to adjust your strategic plan, or develop one if you have been “flying by
the seat of your pants”.
Analysis of your costs and
effectiveness is the key to survival now. If your nonprofit is spread out over
many areas, trying to be all things to all people, it is time to focus on those
programs that have a positive return on investment. Let go of those programs
that you’ve never quite been able to fund completely. At this point, you still
have control over that aspect of your organization. If you wait until the money
dries up (if it does), the decisions will be made for you. For those of you in
the social impact arena, it might be time to look at some of the crowd-funding
options. For those of you that have felt that advertising or marketing was
somehow crass or unnecessary, you need to get on the public radar in your field
of interest.
You may not be able to
control the economic realities facing the country, but you can control your
specific organizational plan. If you need help, drop us a line at granthelp@ida.net.
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