This blog is largely targeted to small nonprofits and people
wanting to start nonprofits, but it apparently
struck a nerve with a board member at an established nonprofit, as
evidenced by this email excerpt.
"I am so sick of people like you telling nonprofits to
operate like businesses that I can't find words to express it. WE ARE NOT
BUSINESSES! Furthermore, we don't want to be a business. We exist to help
people or support causes and there is no room in that mission for your silly
performance evaluations or business plans or any of that stuff. All that just takes time and money away from
our ability to deliver services and adds to our administrative costs. We can
only exist if we can express our passion and create that passion in other
people."
I appreciate this person's willingness to share that
viewpoint. I do respectfully submit that I have never suggested that being more
business-like in the procedures of obtaining grants and controlling administrative
processes should take precedence over achieving your mission. In fact I
addressed this very issue in the post "Structure not Stricture"(http://cloudlancerwriting.blogspot.com/2013/02/structure-without-stricture-winning.html).
Grant applications generally require some proof of impact. Some
programs will not produce the desired results, just as some products are not
successful in the marketplace. It is up to you to prove they are worth funding,
and I'm not sure how you can do that without having any evaluation procedures
in place. If the evaluation shows weaknesses, why would a grantor fund it?
I'm not sure why having procedures in place to measure
outcomes or prevent waste of grant funds should be diametrically opposed to the
passion for the mission. If I was a donor to this person's organization, I
would certainly want to know if they met their program goals, or judge for
myself whether their programs actually met my personal passion for their cause.
Add to that the undeniable fact that more foundation and corporate funders are
expecting a higher level of performance (outcome) measurement and better
accounting for funding. The need for planning and measuring program impact
seems to be something you would want to do.
I certainly understand that helping even a handful of people
or animals, cleaning a mile of highway or whatever your mission addresses is
preferable to doing nothing. My goal is to help nonprofits attract funding and
keep expenses at a realistic level to provide the maximum ability to achieve and expand the mission. I just don't know any way to do that without utilizing some
practices that overlap into the world of conventional business. In far too many
cases, what I observe is that there is an unwillingness to confront problems,
and not having procedures in place allows the organization to ignore warning
signs.
Take the strategic plan (which is not a conventional
business plan). Properly constructed
this should actually support and expand enthusiasm, not put a damper on it.
Good nonprofit strategic plans are for the purpose of focusing efforts on
mission accomplishment, not counting pennies. If it exposes a flaw, wouldn't
you rather know about it and fix it before you commit countless hours and dollars
to a project doomed to failure?
If this nonprofit is getting maximum impact for the mission,
meeting all their goals and are as big as they ever want to be, then by all
means they should continue to do what they are doing. I do wonder how they know
that they are meeting their goals if they didn't have a way to set that goal in
the first place, and I sincerely hope they are not measuring effectiveness by
number of people in a program, rather than by how many people are better off in
some way because of the program.
Having said that, I see far more organizations that are barely
surviving because they can't answer even the most basic questions that grantors
ask, and for them I will continue to advocate for having structure within their
organizations. There is a reason why the Internal Revenue Service reported that
over 10,000 nonprofits simply ceased to exist in 2012. If I can prevent that
through assisting nonprofits to survive and prosper, then I've met my mission goals.
Rebecca Lee Baisch
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